Pret A Manger is to end its ‘too good to be true’ subscription that got customers five barista-made drinks a day for £30 a month. 

The coffee chain broke the news today in an email to Club Pret subscribers in which they told customers it was ‘time to rethink how it works’. 

The current deal has been running for the last four years and offers people any hot or iced Barista-made drink up to five times a day for just £30 a month. 

There was also a 20 per cent discount off the rest of its food and drink menu.

But it will be axed in September for what Pret is describing as a ‘simpler offer’ of five half-riced drinks a day for £10 a month.

Pret A Manger is to end its ‘too good to be true’ subscription that got customers five barista-made drinks a day for £30 a month

The discount on food will also be culled as it was ‘something we never really got comfortable with, Pret’s UK managing director Clare Cough said. 

‘We know this is a change. But with Club Pret subscription, our coffees, teas, Coolers and iced drinks will continue to be the best offer on the high street, and at a much more accessible price than the £360 a year people have to pay for the current scheme,’ the message read. 

The new deal will be priced at £5 a month for existing and new Club Pret subscribers until March 31 2025 when it will double in price. 

Ms Clough added that ‘given the majority of our customers are not Club Pret subscribers, our priority now is to focus on better value for everyone’. 

The news has infuriated Club Pret members further who were already irked by the coffee firm’s crackdown on people sharing their QR codes with friends so they could get in on the deal. 

One customer said ‘all Londoners are united in grief’ following the announcement’, with others already quitting their subscription. 

More to follow.